John Abraham, known for his more low-key promotional approach, is stepping up his efforts for The Diplomat. Unlike his usual style, where he prefers letting his work speak for itself, he is actively promoting the film by emphasizing its emotional and psychological depth. In interviews, he’s highlighting the unique, humanitarian perspective of the thriller, drawing comparisons to films like Argo. The film, produced by Bhushan Kumar and others, was originally set for release on March 7 but will now release on March 14, coinciding with the Holi weekend.