In conversation with Sandeep Maheshwari & Prashant Rathod of Raymond Realty, Ten X Habitat

Ten X Habitat by Raymond Realty enriches life exponentially. Everything here has been designed to make life a breeze

What does receiving the mid-day Icon for Iconic Project of the year-Thane mean to you?
We’re honoured to receive this recognition from mid-day. We dedicate it to the entire team & partners of Raymond Realty, who have gone beyond to make this Project an Icon of Thane.

Can you elaborate on how your Project has been able to achieve the realty needs of home-seekers?
Ten X Habitat by Raymond Realty enriches life exponentially. Everything here has been designed to make life a breeze today and for decades to come. This 14 acres gated community with 5 acres of landscaping with 1500+ trees and 50+ modern amenities make it a thriving oasis of the good life.

The 10X life is made possible through our ten pillars:
10X LOCATION
10X NATURE
10X UNWIND
10X LEISURE
10X PLAY
10X FITNESS
10X PERFORMANCE
10X KIDS
10X EASE
10X DESIGN

What are the visions of your company, and how do you plan to take it forward?
Raymond Realty is making great strides in the sector with an appealing proposition resonating well with our consumers. Structurally, the first three towers of our maiden Project are complete, and we are committed to delivering the first unit 24 months ahead of the declared RERA deadline. This aligns with our brand values, where the speed to go to market remains pivotal to our overall strategy. The current Project has given us enough confidence now to expand our horizons beyond Thane, and our venture into Real Estate is not limited to land monetization only. We are exploring various options of Joint Development without land acquisition outside Thane. Homeownership is an aspiration in India, and we seek to fulfil this cherished dream for all.”

What have been the achievements of your company that you feel pride in showcasing?
Despite the Pandemic induced slowdown, Raymond Realty showcased stellar sales of over 70% of total inventory sold of ~2,350 units launched till date.
Fastest construction (one slab in 7 days)
Almost two years ahead of RERA timeliness to our first possession.

With the challenges thrown up by the Pandemic, how do you see the realty industry rising from it?
India’s real estate sector might have suffered a setback during the first and the second wave of the COVID-19 Pandemic, but housing demand in the country has revived. In the wake of the global Pandemic, people have now realized the importance of owning a property.

Along with the industry, the Government has been trying to revive the realty industry for the last year. In accordance with the 2021 budget, the Union government succeeded in granting a boost to the affordable housing sector. Through Pradhan Mantri Awas Yojana (PMAY), the Central Government attempted to facilitate the weaker sections of our society with affordable housing segments.

Currently, the sector is trying to revive, by providing consumers with the best deals and convenient payment options to buy homes.

Your success mantra?
Our success mantra is the philosophy of Raymond Realty - “Go Beyond”. We aspire to exceed the expectations and return outstanding value through our product.
Go Beyond Contemporary 
Real Estate
Go Beyond Conventional Designs
Go Beyond Ordinary Living Spaces
Go Beyond Unimaginative 
Execution
Go Beyond Mundane Amenities
Go Beyond with The Same Old Typical Construction Standards
Go Beyond The Way You Live

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