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Simpolo Tiles and Bathware Strengthens Market Presence with 200th Display Centre in Hyderabad

Updated on: 19 March,2025 02:43 PM IST  |  Mumbai
Buzz | sumit.zarchobe@mid-day.com

Simpolo Tiles & Bathware continues to strengthen its position as a trendsetter in the ceramic industry, delivering unparalleled design solutions that blend.

Simpolo Tiles and Bathware Strengthens Market Presence with 200th Display Centre in Hyderabad

Simpolo Tiles

Simpolo Tiles & Bathware, a frontrunner in India’s ceramic industry, has achieved a significant milestone with the launch of its 200th Display Gallery-Sefar Designs-at Satamrai, Shamshabad, Hyderabad. This 11,000 sq. ft. showroom is designed to cater to the evolving needs of architects, interior designers, and builders by offering cutting-edge tiling solutions.


The display centre features Simpolo Tiles & Bathware’s latest collections, including large-format sintered compact surfaces, 16/20mm outdoor tiles, kitchen platform tiles, and the high-performance StrongX surface. Notably, the Ricco-2.0 collection, incorporating Glimmer Tech and Posh Surface technology, sets a new benchmark in durability and aesthetics.

“With Hyderabad being a rapidly growing urban hub, this launch is a step towards strengthening our market presence in South India,” said Mr. Jitendra Aghara, CMD, Simpolo Group. “We are committed to delivering high-quality, innovative tiling solutions while investing in sustainable manufacturing.”

As part of its long-term expansion strategy, Simpolo is also investing 350 crore in a new plant at Naidupeta, Tirupati, which will significantly scale production capabilities to 13.2 million square meters annually over the next two years.

The new Hyderabad Display Centre aims to redefine the tile-shopping experience by offering immersive mock-up displays and expert consultations, further cementing Simpolo’s reputation as an industry leader.

Speaking at the event, Talla Krishna Reddy (GM - AP & TG), stated, "With the launch of this new display centre, we are bringing an unparalleled tile shopping experience to Chennai. This space is designed to help homeowners, architects, and designers explore and choose from our finest collections in a real-world setting."

Impact on People and the Industry

The newly launched Simpolo Display Centre in Hyderabad will provide significant benefits to both consumers and professionals in the construction and interior design industries:

  • Enhanced Accessibility: Homeowners, architects, interior designers, and builders in Chennai and nearby areas now have direct access to Simpolo’s premium range of tiles and sanitary ware.
  • Immersive Experience: The state-of-the-art mock-up displays allow customers to visualize tile applications in various real-world settings, ensuring informed decision-making.
  • Innovative Solutions: Industry professionals can explore the latest in tiling innovations, including StrongX surface technology and the Ricco-2.0 collection, offering superior aesthetics and durability.
  • Expert Guidance: The display centre serves as a hub for expert consultation, helping customers select the best solutions tailored to their specific project needs.
  • Boost to Local Industry: The presence of a leading national brand like Simpolo in Chennai elevates the market’s standards, fostering healthy competition and innovation in the tiling and home decor industry.

With this expansion, Simpolo Tiles & Bathware continues to strengthen its position as a trendsetter in the ceramic industry, delivering unparalleled design solutions that blend aesthetics, functionality, and durability.

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