Tigmanshu Dhulia plans to expand his production house by promoting a neglected genre — children's films; other filmmakers tell us why the industry isn’t so open to movies targeted at Gen Now
Tigmanshu Dhulia
Ask an average Bollywood fan to name some children's films in recent times, and you might find them racking their brains. Children's films in Bollywood have come few and far between with most producers interest to put their money into commercial potboilers. Taking note of this, filmmaker Tigmanshu Dhulia has decided to direct a kiddie flick and fund such movies by new directors.
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A still from Bikas Ranjan Mishra's Chauranga, which is set to release in January 2016
“Tigmanshu wants to expand his production house by promoting the genre. Though he is aware that not many films focussed on children are being made, he believes there is a market for them. He is planning to direct a children's film; it is likely to go on floors next year,” informs a source close to the filmmaker.
A still from the critically acclaimed Stanley Ka Dabba
He also wants to encourage writers and directors exploring the genre. “He has started getting scripts and concepts centered around kids. He will soon announce a few children's films to be made under his banner,” adds the source.
Earlier this week, Tigmanshu attended the launch of an international children's film festival in New Delhi which will premiere over 50 independent feature length films, short films and documentaries for kids between December 21 and 27. At the event, the director had said, “Children who want to see meaningful films are not able to, because of the over-priced tickets and the visual effect market has taken over the meaningful cinema for children category films.”
Tigmanshu Dhulia
Speaking to hitlist about his resolve to promote the genre, he says, “More films catering to children should be made. Given the kind of society we are living in, we need to educate our children more. And cinema has been a great source of learning for decades.”
Lack of incentive
Tigmanshu believes the industry has almost neglected the genre. He says, “With regard to this subject not being encouraged, the problem is that commercial films have taken over the market and there is no life for films in this category — you won't get a distributor, which would further result in getting very few screens and odd show timings. It will ultimately lead to box office failure. I won't say there is no audience for children's films, but our mediums restrict us. So, filmmakers see it as a risk.”
Bikas Ranjan Mishra
Adulterated to sell
Bikas Ranjan Mishra, director of Chauranga which stars child artiste Sohum Maitra in the lead, argues that filmmakers try to package a children's film with commercial elements to sell them better. After a long struggle, his film has finally found a release date — January 2016. “Since we don't have a developed market for children's films, we club elements in our movies that help cater to the mainstream market. Our industry focusses more on stars, but then you cannot cast Salman Khan as a 14-year old kid. The logic of the industry is simple: either you make a film with a star or get a star to endorse your film. The industry is yet to come to terms with the fact that a film works because of its content and not merely because of stars,” he rues.
Amole Gupte
Proper exposure
Amole Gupte, who made the critically acclaimed Stanley Ka Dabba (2011), feels parents restrict children from getting exposed to many values of life, which, in turn, narrows down the scope of the genre. “But, today's kids are far more aware about various issues. So, parents should make sure that their wards watch certain films that will add to their knowledge. If that happens, there will be demand for the genre in the Hindi film industry,” he explains.
Echoing Gupte's thoughts, Bikas says that Gen Now has greater exposure and awareness regarding technology, politics and even subjects that were considered taboo when their parents were growing up. “They know about sex and have a different value system. So, if we don't expose them to modern thoughts systematically, they are going to learn them from the wrong mediums. In my film, my lead protagonist is shown to be fascinated by his biology books. He is particularly fascinated about women's bodies. I remember my biology teacher skipped those chapters.”
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